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‘From Counterculture to Cyberculture’ by Fred Turner (Non-Fiction Five)

June 23, 2007

11wox1eyykl_aa_sl160_.jpgFrom Counterculture to Cyberculture: Stewart Brand, the Whole Earth Network, and the Rise of Digital Utopianism by Stanford professor Fred Turner traces the influence of Stewart Brand from the Whole Earth Catalog to the WELL (“Whole Earth ‘Lectronic Link”) to Wired Magazine.This is a compelling, if somewhat dryly academic, intellectual history of forces that have helped to create the network culture of today.

Brand seems to have played the role of Connector as described by Malcolm Gladwell in ‘The Tipping Point,’ creating networks connecting different intellectual communities, and ultimately bridging between the countercultural “New Communalists” and the later “digerati.” Norbert Wiener’s cybernetics was an early influence on Brand that, according to the book, provided a common language that enabled different disciplines to communicate and collaborate, beginning in the post-WWII research environment.

2143yntzagl_aa_sl160_.jpgThe New Communalist branch of the counterculture turned away from the political activism of the New Left, seeking social change instead through technology and the transformation of consciousness.

“Even as they decoupled computers from their dark, early 1960s association with bureaucracy, then, Brand and the Whole Earth community turned them into emblems not only of New Communalist social ideals, but of a networked mode of technocratic organization that continues to spread today. In that way, they helped transform both the cultural meanings of information and information technology and the nature of technology itself.” (p 239)

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Fred Turner’s home page
Edge.org has a lengthy excerpt (Chapter 2 of the book) with an introduction by John Brockman and some photos supplied by Brand (that aren’t in the book)

Also as I mentioned in an earlier post, a Google video search turns up a series of videos of author Fred Turner discussing the book.

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Currently reading: From Counterculture to Cyberculture

June 16, 2007

11wox1eyykl_aa_sl160_.jpg From Counterculture to Cyberculture by Fred Turner is my June pick for the Non-Fiction Five Challenge. (I’m about a third of the way….)

A google video search turns up a nice series of videos by the author talking about the book.

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tonight’s Colbert Report (6/14/07)- ‘Muses, Madmen, and Prophets’

June 14, 2007

Daniel B. Smith, author of ‘Muses, Madmen, and Prophets: Rethinking the History, Science, and Meaning of Auditory Hallucination’ is scheduled to appear on the Colbert Report tonight (Comedy Central, 11:30p/10:30c).

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New and forthcoming “mind” books

May 13, 2007

I hope to find a more systematic way of monitoring new & forthcoming titles, but meanwhile here are some that look interesting (found by the “poking around” method). Feel free to add more suggestions in the comments!

Five Minds for the Future by Howard Gardner (April 3, 2007)
The Happiness Myth: Why What We Think Is Right Is Wrong by Jennifer Michael Hecht (April 10, 2007)
The Black Swan: The Impact of the Highly Improbable by Nassim Nicholas Taleb (April 17, 2007)
The Lucifer Effect: Understanding How Good People Turn Evil by Philip Zimbardo (March 27, 2007)
Smart World: Breakthrough Creativity And the New Science of Ideas
by Richard Ogle (Amazon says “June 5, 2007” but it is already available)
Neuroscience and Philosophy: Brain, Mind, And Language by Maxwell Bennett, Daniel Dennett, Peter Hacker, John Searle (May 2007)
The Accidental Mind: How Brain Evolution Has Given Us Love, Memory, Dreams, and God
by David J. Linden (March 31, 2007)
Baboon Metaphysics: The Evolution of a Social Mind by Dorothy L. Cheney and Robert M. Seyfarth (May 15, 2007)
The World in My Mind, My Mind in the World: Key Mechanisms of Consciousness in People, Animals and Machines by Igor Aleksander (May 1, 2007)
The Character of Consciousness (Philosophy of Mind) by David Chalmers (March 1, 2008)
The Stuff of Thought: Language as a Window into Human Nature by Steven Pinker (September 11, 2007)


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notes on “The Long Tail” by Chris Anderson

April 23, 2007

“six themes of the Long Tail age” p. 53:

1. there are far more niche goods than hits

2. costs of reaching those niches is falling dramatically, possible to offer a massively expanded variety of products

3. “filters” can drive demand down the tail (“filters” = recommendations, rankings)

4. demand curve flattens, less distance between hits and niches

5. niche products collectively comprise a market rivaling the hits

6. the natural shape of demand is revealed (without distortion created by distribution bottlenecks, scarcity of information, limited choice of shelf space)

“A Long Tail is just culture unfiltered by economic scarcity.”

p. 54-56 three forces: 1. democratize tools of production – lengthens Tail; 2. democratize tools of distribution (through aggregation) – fattens Tail; 3. connect supply and demand (through filters) – drives business from hits to niches

p. 172-174 Paradox of Choice (Barry Schwartz) – pointed to negative aspects of too many options, but people want choice, along with order to provide help, information, guidance

p. 184 shifting from mass culture to “massively parallel culture” with thousands of overlapping/interacting “tribes of interest”

visit author Chris Anderson’s Long Tail blog

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