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new book – ‘Brainworks: The Mind-bending Science of How You See, What You Think, and Who You Are’ from National Geographic

September 6, 2011

Brainworks

Brainworks: The Mind-bending Science of How You See, What You Think, and Who You Are by Michael S. Sweeney (National Geographic, 2011)

(amazon.co.uk – 13 Oct)

Book description from the publisher:

Admit it. When you hear the word “neuroscience,” you expect something abstract and remote, very complex, of little practical value. But this time…it’s personal.

In a highly anticipated, three-part series airing on the National Geographic Channel in Fall 2011, National Geographic’s Brainworks makes YOU the test subject in an array of astonishing challenges and experiments. Your brain will be stimulated, fooled, and ultimately amazed, as scientists and other experts show you how this three-pound blob of gray matter effectively makes you, you.

The television program brings together a crack team of scientists and researchers from a wide range of fields, including neurology, psychology, and opthamology. Awareness expert Dan Simons and memory expert Elizabeth Loftus are just two of the notables who lend their considerable brainpower to this unprecedented project. The program also draws on the know-how of those who traffic in brain tricks—illusionists such as David Copperfield and Apollo Robbins and artists such as color expert Beau Lotto—to bring each mind-bending illusion to life.

The captivating companion book further messes with your head through the visual illusions discovered and perfected by masters of fine art as well as through deceptively simple illustrations that are finely crafted by psychologists to highlight the way we take in and process the world around us.

In three sections—”Seeing,” “Thinking,” and “Being”—you’ll see for yourself why these visual illusions and experiments hoodwink the brain. You’ll find out how the structure of the eye influences what you see. And you’ll think of events that may not have actually happened, in order to learn how the mind can create a false memory.

Rather than simply displaying a collection of puzzlers or visual illusions, each chapter guides you through a series of perceptual and thought experiments firsthand and then walks you through your brain’s reaction in clear, user-friendly language—providing every reader with a compelling personal interest in finding out why his or her mind acts the way it does.

Smart, exciting, and deeply engaging, Brainworks pulls you in, manipulates your mind, and leaves you with a better understanding—as well as a richer appreciation—of the mental marvels that we take for granted.

More new releases for Tues 9/6 – The Big Idea: How Breakthroughs of the Past Shape the Future by Timothy Ferriss (National Geographic, 2011) — (amazon.co.uk – 13 Oct)

The Two-Second Advantage: How We Succeed by Anticipating the Future–Just Enough by Vivek Ranadive and Kevin Maney (Crown Business, 2011) — (kindle ed.)(amazon.co.uk )

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new book – ‘Macro Cultural Psychology: A Political Philosophy of Mind’

September 3, 2011

Macro Cultural Psychology

Macro Cultural Psychology: A Political Philosophy of Mind by Carl Ratner (Oxford University Press, USA, 2011)

(amazon.co.uk)

Book description from the publisher:

This book articulates a bold, new, systematic theory of psychology, culture, and their interrelation. It explains how macro cultural factors — social institutions, cultural artifacts, and cultural concepts — are the cornerstones of society and how they form the origins and characteristics of psychological phenomena. This theory is used to explain the diversity of psychological phenomena such as emotions, self, intelligence, sexuality, memory, reasoning, perception, developmental processes, and mental illness. Ratner draws upon Lev Vygotsky’s sociocultural psychology, Bronfenbrenner’s ecological psychology, as well as work in sociology, anthropology, history, and geography, to explore the political implications and assumptions of psychological theories regarding social policy and reform.

The theory outlined here addresses current theoretical and political issues such as agency, realism, objectivity, subjectivism, structuralism, postmodernism, and multiculturalism. In this sense, the book articulates a systematic political philosophy of mind to examine numerous approaches to psychology, including indigenous psychology, cross-cultural psychology, activity theory, discourse analysis, mainstream psychology, and evolutionary psychology.

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new book – ‘Mindhacker: 60 Tips, Tricks, and Games to Take Your Mind to the Next Level’

August 27, 2011

Mindhacker

Mindhacker: 60 Tips, Tricks, and Games to Take Your Mind to the Next Level by Ron Hale-Evans and Marty Hale-Evans (Wiley, 2011)

(amazon.co.uk – 19 Sep)

Book description from the publisher:

Compelling tips and tricks to improve your mental skills

Don’t you wish you were just a little smarter? Ron and Marty Hale-Evans can help with a vast array of witty, practical techniques that tune your brain to peak performance. Founded in current research, Mindhacker features 60 tips, tricks, and games to develop your mental potential. This accessible compilation helps improve memory, accelerate learning, manage time, spark creativity, hone math and logic skills, communicate better, think more clearly, and keep your mind strong and flexible.

Reveals how to expand vocabulary and knowledge with Google, a voice recorder, and an MP3 player set on shuffle
Explains ways to annotate books in useful new ways that customize them to your needs
Uncovers tips for measuring and managing time better with new kinds of clocks and calendars
Details how to roll dice in your head
Teaches you how to avoid common, but potentially costly, errors in thinking
Encourages you to change habits and tastes to spark creativity and make life more interesting

The book explains how each technique works, and then tells how to use it in practical, everyday situations. Train daily with Mindhacker, and you’ll have the mental muscle to work and play like a champion.

Ron Hale-Evans’s previous book is Mind Performance Hacks: Tips & Tools for Overclocking Your Brain (2006).

See also: Google Books preview

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new book – ‘A Dream Interpreted Within a Dream: Oneiropoiesis and the Prism of Imagination’

August 20, 2011

A Dream Interpreted Within a Dream

A Dream Interpreted Within a Dream: Oneiropoiesis and the Prism of Imagination by Elliot R. Wolfson (Zone Books, 2011)

(amazon.co.uk – 28 Oct)

Book description from the publisher:

Dreams have attracted the curiosity of humankind for millennia. In A Dream Interpreted Within a Dream, Elliot Wolfson guides the reader through contemporary philosophical and scientific models to the archaic wisdom that the dream state and waking reality are on an equal phenomenal footing–that the phenomenal world is the dream from which one must awaken by waking to the dream that one is merely dreaming that one is awake. By interpreting the dream within the dream, one ascertains the wakeful character of the dream and the dreamful character of wakefulness. Assuming that the manner in which the act of dreaming is interpreted may illuminate the way the interpreter comprehends human nature more generally, Wolfson draws on psychoanalysis, phenomenology, and neuroscience to elucidate the phenomenon of dreaming in a vast array of biblical, rabbinic, philosophical, and kabbalistic texts. To understand the dream, Wolfson writes, it is necessary to embrace the paradox of the fictional truth–a truth whose authenticity can be gauged only from the standpoint of its artificiality. The dream, on this score, may be considered the semblance of the simulacrum, wherein truth is not opposed to deception because the appearance of truthfulness cannot be determined independently of the truthfulness of appearance.

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two new books from Edge.org – Leading Scientists Explore ‘The Mind’ and ‘Culture’

August 16, 2011

The Mind

The Mind: Leading Scientists Explore the Brain, Memory, Personality, and Happiness, ed. by John Brockman (Harper Perennial)

(kindle ed.), (amazon.co.uk)

Product description from the publisher:

Who am “I”?
How is happiness achieved?
What is the key to memory?
How do babies become adults?
Is personality determined?
What function do emotions serve?
Are we hardwired to be moral?

The mind is a riddle that has vexed philosophers, psychologists, biologists, and artists for thousands of years. In this invaluable volume, John Brockman, editor and publisher of Edge, gathers the world’s most influential scientists and thinkers to present their deepest thoughts and cutting-edge theories in short, accessible essays about the essential aspects of human consciousness and the complex workings of the brain.

Contributors and topics include

Steven Pinker on how the human brain works • Martin Seligman on happiness and what it means to live a good life • Philip Zimbardo on the impact of environment on personality • V. S. Ramachandran on the question of self—who “you” are • Simon Baron-Cohen on the innate differences between boys and girls • George Lakoff on the role of the body and brain on different types of reasoning • Alison Gopnik on why human children are the best learning machines in the universe • Jonathan Haidt on the connection between emotions, morality, and religious belief

Culture

Culture: Leading Scientists Explore Societies, Art, Power, and Technology ed. by John Brockman (Harper Perennial),

(kindle ed.), (amazon.co.uk)

Product description from the publisher:

Why do civilizations rise and fall?
What are the origins and purpose of art?
How does technology shape society?
Did culture direct human evolution?
Is the Internet an agent of democracy or dictatorships?

An immensely powerful but little-understood force that impacts society, art, politics, and even human biological development, culture is the very stage on which human experience plays out. But what is it, exactly? What are its rules and origins? In this fascinating volume, John Brockman, editor and publisher of Edge, presents short, accessible explorations of culture’s essential aspects, by today’s most influential scientists and thinkers.

Contributors and topics include

Jared Diamond on why societies collapse and how we can make better decisions to protect our own future • Denis Dutton on the origins of art Daniel C. Dennett on the evolution of cultures • Jaron Lanier on the ominous impact of the Internet • Nicholas Christakis on the structure and rules of social networks, both “real” and online • Clay Shirky and Evgeny Morozov on the new political reality of the digital era • Brian Eno on what cultures value Stewart Brand on the responsibilities of human power • Douglas Rushkoff on the next Renaissance • W. Daniel Hillis on the Net as a global “knowledge web”

See also: Edge.org website

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